10

当您的英文网站评估达到10分,说明您的网站英语文章清晰,简明易懂,对东西方间的文化差异有明确的认识并显示这些英语文章出自母语是英语的专业作者之手。选择与R.D合作,您的英文网站则会达到10分。



您的英文网站评估结果如何?


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欢迎访问R.D.国际交流和咨询团队的评估系统,我们在本系统中将直率且真诚地告诉您蹩脚英语的事实。不幸的是,绝大多数中国企业和政府门户的英文网站的撰写水准只能得到3分或者4分。如果您的英文网站的评估结果只能达到5分或者5分以下,意味着您的英文网站正在损害您企业的国际形象。5分以下的英文撰写不但不具备专业水准,缺乏面对西方世界和国际交流时的概念,并且其本身就是对英语读者的不尊重。


9

9分意味着您网站的英文内容仅需要润色后即可达到10分。通常能够达到9分的英文网站上的文章,其撰写也许显得有些啰嗦或者在清晰度上不尽完美。


5

英文网站评估分数为5分的话,则显示出您的英文网站内容书写质量低下,并已经为您的企业带来难堪。由于作者在以英文写作时完全不了解西方的写作概念,而采取了直接将中文翻译为英文的方式,因此书写蹩脚而难解其意。


6

如果英文网站内容为6分的话,由于海外读者无法快速而容易地阅读其内容而因此放弃继续浏览您的英文网站。这个水平的英文写作者也许能够较流利地使用英语做口语交流,但是由于其母语非英语而难以完成撰写任务。

8

达到8分的英语文章中,也许存在一些句法错误,但是对于西方写作风格和宗旨具有认识。虽然英语并不是写作者的母语,但是他们的英语修养已经非常不错了。


4

敬请留意:您的英文网站仅能评估为4分!这样的水平显示出由于其写作者英文词汇量贬乏而大量使用错误的词汇,更谈不上正确的句子结构。这样水准的英文网站无疑正在严重伤害您的企业的国际形象。


1

只有与近乎欺骗的行径和无能者,使您误以为他们可以运用英语为您的企业撰写英文网站。如此水准的英文网站-不如没有。

2

2分的英语就是那种被西方读者称为“太空语”的英语。这样比喻的原因是,地球之上,无人看得懂这样的英语。这样的英语令人恼怒,因为甚至连写作者本人都一定知道他的英语水平之糟糕。


7

得到7分的文章显示:文中大部分的内容出自既非专业撰稿人、其母语也非英语的人士。我们的普查中发现,一些香港企业的英文网站能够达到7分。这样的英文句法结构蹩脚,书写僵硬且不吸引读者。


3

只具有3分的英文网站对于您的企业来说,只能是彻头彻尾的蒙羞。不幸的是,很多的中国企业及政府门户的英文网站只能达到3这样的书写毫无逻辑可循,对于与外部世界交流毫无概念,简直就是牛头不对马嘴一般。读者会把您的英文网站上可笑而又劣质的英文文章当作笑柄在其友人间相传。


从很流利 。。。From good ...

。。。到乱七八糟... to bad

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Ten's the best, below five is harmful, one is utter nonsense

Ten

A score of 10 means your website’s English is clear, concise and culturally aware. Ten means your site has been written by professional writers working in their mother tongue. Ten is the rating your site gets when you work with R.D. Communications.

Nine

A nine means your English website requires only a polish to bring it up to a 10.  It takes a native English speaker to achieve a nine. Perhaps the writing is a little ‘wordy’ or not very engaging.

Eight 

An eight is also quite good.  An eight contains few grammar errors and has a good awareness of Western style writing.  This level indicates the writer may not be a native English speaker, but is definitely very good at their second language.

Seven

A seven indicates a non-professional writer or non-native speaker wrote the text.  We see many websites from Hong Kong achieve level seven.  Level seven contains some awkward sentence structure and the writing is stiff and not very engaging.

Six

At level six overseas readers start to give up reading your website, because the English is hard to read quickly and easily. At level six the writer is obviously not a native speaker but probably speaks English very well. 


Five

Level five indicates your website is poorly written and an embarrassment to your company. The English is awkward and difficult to understand.  The writer is likely directly translating Chinese into English and does not understand Western concepts of English writing. At this level and below it is better not to have any English on your website.


Four

The English is very bad at level four.  At this level the writer has a limited English vocabulary and often uses the wrong word. The sentence structure is terrible. Level four is definitely hurting your company’s overseas image. 


Three

Level three English is a complete embarrassment to your company.  Unfortunately, there are many, many websites in China at level three. The writing is convoluted, often defies logic and fails to understand Western cultural concepts.  Readers are likely to immediately jump to another website or tell their friends to look at the funny English on your site.  

 

Two

Level three English is what we call outer-space English because no one on earth can properly understand it. Level two is unspeakably bad English. Level two English makes us angry because the writer must know their English is extremely poor. 


One

Only fools, cheats and the totally incompetent reach this level.  Unfortunately there are many Chinese company websites that reach this level. Whoever is writing your company’s English has fooled you into thinking they can write English.

Welcome to R.D. Communications’ rating system, where we tell the honest-to-goodness truth about bad English. A rating of five or less means the English on your website is harming your company’s image.  Unfortunately, the English on many Chinese websites receives a rating of only three or four. This means the English is unprofessional, lacks Western writing concepts and is disrespectful of  English readers.

Scroll down to read the English version of our rating system.

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